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Hi, I'm Brad.

I'm an author, adventure writer, editor, and the most experienced book writing coach in the business. I have three decades of experience at the highest levels of publishing. I've helped more than a thousand people become published article writers and published authors. I work with New York Times best-selling authors, award-winning journalists, and aspiring authors like you. I have developed a proven method of helping seasoned professionals and up-and-coming writers write and publish memoirs and nonfiction books.  


I can help you, too. 


When my clients publish their books, they get more income and more opportunities to impact the world. 








Sign Up for One of Brad's Live Events

My Coaching Process Is Proven and Effective:


Step #1: Clarity

All nonfiction books are answers to specific problems. I help you get clear about your book's main problem and how you propose to solve the problem. 

Step #2: Structure

I guide you through the process of creating a reliable book structure that you can lean on throughout the writing process.

Step #3: Memoir and Nonfiction 101

In this step, I teach you how to write powerful scenes and anecdotes. I share the secrets of how to organize a memoir or nonfiction chapter.  I teach you how to pivot on your anecdotes in order to teach your readers the valuable life lessons you've accrued. LIfe lessons are the themes of memoir. They are the gold, your sacred offering to your readers. 

Step #4: Progress

Once you are clear about your book idea and structure, the next step is to write! I show you my time-tested secrets to making consistent progress. I hold you accountable to the timetable you set for yourself. I hold your hand through the inevitable dark nights of the soul when the going gets tough and doubt creeps in.

Step  #5: Feedback

I offer useful, honest feedback on your writing. I share the positive--the ways you are "killing it." And I show you the areas where your writing needs improvement. I always offer specific solutions that help you take your writing to a new level, from good to great.  

Step #6: Completion

I help you stay true to your goals and purpose. I guide you to FINISH your book. 

Finally, I offer advice about publishing options--both traditional and self-publishing. 

Schedule a Free 30-Minute Session with Me

Still not convinced? Here's why you should hire a book writing coach:

Are you struggling to write a memoir or nonfiction book?

Have you started your book  many times only to become overwhelmed with doubt about what your book is really about and how to make progress? Are you tired of repeating this pattern and to finally write and publish a book? Are you ready to step into a new life of more connection, income, and impact in your life and career–and to finally call yourself a writer and published author?

You've arrived at the right place and at precisely the right moment.

Why else? Because the world needs YOU to show up strong with your stories and ideas. And when you write a memoir or nonfiction "big ideas" book, you heal your past, embolden your NOW, and serve the greater good.

 There's no better time than NOW to write and publish your memoir or nonfiction book. 

 Not convinced that anyone would want to hear your story?

 In the first half of 2018, over 26 million dollars were spent on Memoir and General Non-Fiction in the USA alone.

 When my clients write and publish their books, they transform their lives and get more opportunities to impact the world.

 Writing is like life. It isn't always easy.

 As your book writing coach, I will guide you to write and publish your memoir or nonfiction book.  

 A memoir or nonfiction book is not a diary. Posting your personal journal on the Internet will not lead to gobs of money and instant big-time speaking opportunities. 

Diving deep into your past takes grit and hard work. Sharing your wisdom with the world can feel scary.  Writing with emotion and heart while creating a coherent, suspenseful storyline can be overwhelming even to expert writers. We've all heard the jokes about the aspiring author who can't finish her book. Avoid becoming the cliché.

Let me help.

When you work with me, you benefit from my 20+ years of experience at the highest levels of publishing. You get hard-earned wisdom about how to: hone your book idea, make progress and finish your book, and find a publisher or self-publish your book. 

 I work with all types of aspiring authors working in memoir and nonfiction. I specialize in working with positive-change-makers, such as progressive businesspeople, life coaches, spiritual teachers, psychotherapists, as well as everyday people who know they have a story to tell. 

 My coaching process is tested and proven to work by the tangible successes of my clients: published articles, essays, and books.

Book a Free 30-Minute Session with Me

Melissa Walker, Embodied Sex Therapist (MA, LPC, R-DMT)

“Brad Wetzler. This guy. He straight-up told me to drink a whiskey and loosen my academic tie. He taught me how to say it straight without losing elegance. Not only did this shift my writing, it changed how I talk about what I do when I am in conversation with other therapists, my clients, and my family. In return, I feel ever more seen and heard by others. Working with Brad was more like writing therapy than writing coaching. In a pub. Over a whiskey. He said, "if you get turned down 10 times, don't worry. That's publishing. Just know that you have something great here." And my book was accepted with excitement at the first Routledge board meeting where it was presented. I highly recommend his coaching if you want to write a book that readers will find accessible, where they can immerse themselves in the story, feel welcome, and really get what you want to share." 

Who Are My Clients?

My clients include NYT best-selling authors, renowned journalists, CEOs and entrepreneurs, Ivy League academics, psychotherapists and life coaches, professional athletes, mountaineers and adventurers, spiritual teachers, and thought-leaders from various paths and traditions. Bottom-line: I help people play a bigger game in career and life.

What Are My Values?

I bring to this work the same passion I've brought to my own writing for more than two decades. My approach is detail- and results-based as well as compassionate. Writing is difficult, and success requires equal amounts of  self-compassion and grit. 

I bring a mindful approach to my work with clients. A devoted practitioner and teacher of yoga, I bring the same dedicated, patient approach to my work with my writing clients that I bring to my daily yoga practice. I adhere to the yogic ideals of honesty, respect, kindness.

In short, I pursue a quiet, guerrilla revolution to help people transform by guiding them to rewrite their life stories.

What Are My Rates?

I charge $160.00 for one 50-minute live one-on-one coaching session. You may submit up to 4,000 words of your writing prior to the session for my review and feedback. Writing submissions must arrive in by email 24 hours prior to the scheduled session. We discuss your writing's strengths and weaknesses, and together we create a roadmap to improve your writing and to complete your writing project.  

I sell my book writing coaching sessions in blocks of 5 and 10. Five sessions cost $800.00. You receive a discount if you buy ten sessions. Ten sessions cost $1,500. 

Your payments are refundable. At any point, if you decide we aren't a good fit, I will refund money for all unused sessions. 

Simple. Fair. Honest. 

What My Clients Say about My Coaching:

"I was in a tough spot before I found Brad Wetzler. I'd been working on a manuscript for Penguin-Random House for two years and rewritten the entire text two times over. It was the sequel to a New York Times bestseller I had put out a couple years prior. With deadlines looming, I needed to get the book done. So I called up Brad and over the course of a month he helped me work the kinks out. He could see the forest for the trees, and gave me actionable advice that turned the book around. I'd highly recommend professional editor and writing coach Brad Wetzler to anyone looking for a structural or developmental edit. I'll definitely be using him again in the future. –Scott Carney, best-selling author of "The Wedge" and "What Doesn't Kill Us"

"As my writing coach, Brad helped me find the heart of the story, connect it to the larger world, and improve my skills."–L.L.

"Brad's life experience gives him humility, wisdom, and a humanity that sets him apart from his competitors."-M.J.

"I urge you to hire Mr. Wetzler to be your writing coach. You will not regret it."  –Paul Jones, author of "From Farm to Ocean: A Memoir"

About Brad's Live Events

It's all about community, right? If you're not sure about working with Brad yet, then connect with him at one of his many FREE weekly Zoom events. Register here.

Praise for Brad Wetzler's Live Teaching Events:

"I recently participated in a Zoom Memoir Writing class offered by writing coach Brad Wetzler.  The hour was packed with more useful information than any introductory course I have ever attended. Brad is generous with his insight and wisdom; his authenticity and humor shine through. I learned how to tell a more compelling story, and to set “audience” aside for long enough to find and celebrate my voice. Brad is empowering others by sharing decades of writing experience and offering guidance in such an accessible platform. With thanks and respect." –Elizabeth Penziner M.P.H., RYT

  “Brad Wetzler has helped me focus and structure my narrative nonfiction writing in very insightful ways. He has worked with me in propelling my writing, and improving my craft in practical and applicable ways that make a writer thoughtfully consider the many aspects of clear and effective writing. I highly recommend his workshops, writing coaching, and consulting for anyone serious about improving, learning, and growing as a writer.” –Mark A Werkema

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Classes will start on Tuesday, January 19th at 8pm ET. You will have access to a weekly writing class with Brad Wetzler, access to an archive of previous lessons, and a community of like-minded authors to grow and improve your writing and personal transformation!

Brad Wetzler teaches classes in memoir and nonfiction writing.
Brad Wetzler leads real-world and virtual writing retreats.

About Brad's Writing


"As a far-flung journalist and celebrated editor, Brad Wetzler has led the very definition of an adventurous life."

–Hampton Sides, best-selling author of Ghost Soldiers, Blood and Thunder, Hellhound on His Trail, and others


I am an award-winning journalist and seasoned adventure writer.  

My articles and essays have appeared in top publications such as The New York Times, Newsweek, Wired, GQ, National Geographic, Men's Journal, Travel + Leisure, Outside, where I was a senior editor and contributing editor, and many others. 

I specialize in writing about adventure and travel. But I've also written and published extensively about politics, the environment, sport, yoga and spirituality, and entertainment. During my 20-plus-year career, writing assignments have taken me around the world and all over North America: Greenland, the Amazon, Southeast Asia, the Middle East, Europe, Scandinavia, the Arctic, and Mexico and Central America.

I am currently at work on a travel memoir that addresses the themes of faith, transformation, and my many journeys across the Middle East and India. The working title is Shiva Blues: A Seeker's Journey.

Reflections on a Twelve-Hour Mystical Experience in India: A Video Essay by Brad Wetzler 

Email Brad to Talk about Your Writing Project
Brad Wetzler is an award-winning journalist and adventure writer.

Advance Praise for Shiva Blues: A Memoir: 

"In the age of toxic masculinity and "mainsplaining;" in a country in which most violent crimes are committed by men, Brad Wetzler's Shiva Blues: A Seeker's Journey offers a powerful, profound, and deeply personal road map for actively cultivating a different kind of manhood. As a young journalist in the 90s, Wetzler had it all: an amazing, enviable job as a travel and adventure journalist that sent him all over the world on assignments; a home in beautiful Santa Fe; a loving marriage. At the height of magazine journalism, Wetzler's passport was littered with stamps, and he edited and wrote features for high-profile magazines like the New York Times, George, National Geographic, and many others. He commissioned Jon Krakauer's piece about the lost climbers of Mt. Everest that later became the international bestselling book and hit movie, Into Thin Air. 

But then the demons and trauma from his childhood caught up with him, and he sunk into a depression that increasing amounts of prescription drugs could not solve, and soon found himself divorced, essentially house-bound, and physically unhealthy.

He hit rock bottom when a friend - who was on a similar cocktail of medications -- died by suicide. Shiva Blues traces his road to recovery, from a checkpoint in Palestine to the cave of a 100-year-old yogi in India. He kicks the drugs, finds yoga, moves to Colorado, and learns -- through the love of friends, animals, and a hard-won spiritual awakening that can't be put into any particular dogmatic box -- to be a man that is not celebrated often enough. A man of wisdom, kindness, insight, tenderness, and sensitivity.

Through energetic and lively prose, Wetzler takes us inside the heart and mind of a man who refuses to conform to society's restrictive notion of manhood, and instead presents a new path for men to walk. This is not an easy path, Wetzler is clear, but we've never needed it more." –Emily Rapp Black, author of The Still Point of the Turning World and Sanctuary


"As a far-flung journalist and celebrated editor, Brad Wetzler has led the very definition of an adventurous life, but in Shiva Blues, he'll give an unflinching account of his interior adventures. Wetzler’s soulful quest, by turns anguished and transcendent, will resonate with readers around the world who struggle to find purpose and a sense of the holy in the ambient jitter of the digital age."  Hampton Sides, author of Ghost Soldiers, Blood and Thunder, Hellhound on His Trail, and others


"I've followed Brad Wetzler's travels around the globe with envy and admiration for more than two decades. From what I've read, 'Shiva Blues' promises to be his most fascinating journey yet." –Mark Adams, author of Tip of the Iceberg: My 3,000 mile journey around the Last Great American Frontier.


"Brad Wetzler is one of the best adventure writers I know. Now he's taking us on one of the biggest adventures of all -- a journey into the deepest reaches of his own life -- and I could not be more eager to see where it leads." –Daniel Coyle, author of The Talent Code, Lance Armstrong's War, Hardball, and others.

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My Writing

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